Get Clarity On Who You Serve May 27, 2020 All too often I’ve approached it backwards. I create something that I think is cool then try to figure out who to sell it to. I talk about why this is backwards and the importance of getting clear about who you will serve in your business. Plan Your EscapeDon't miss a single episode. Get notified as soon as new episodes are available. Thanks! Check your inbox for new episode notifications. First Name Email YES! SEND ME THE NEW EPISODES